Filling a Void
No one has posted in awhile. So I'll pipe up and see if we can get this engine started again.
I am working on a chicken strips project here at work. We're coming up with fun and arresting chicken-oriented lines. You know, something unexpected and fun.
I want to use "Something Chicken This Way Comes."
I like it. Maybe not everyone would get it, but hey - we're trying to appeal to a hip and intelligent demographic, or something.
My only concern: we will be cursing the restaurant.
I am torn.
In other news, Wendy's "Unofficial" Spokesman has been canned. I guess the public showed some uncharacteristic taste and responded negatively to the ads, and Wendy's decided to pull the campaign. You won't have Mr. Wendy to kick around anymore after the end of the month.
Some notes:
1) The idea isn't so bad. The first couple commercials were kind of amusing.
2) The guy bobbed his head way too much when he talked. You have about three more weeks to notice this: the guy's like a twinkly-eyed, earnest Bobblehead.
3) The most recent commercials have been kind of excruciating, unfunny in a bizarre non-joke way. Like the one where he's talking to the kid about how he didn't have so many choices in his "kid's meal" growing up? He talks about how he didn't get to choose between fries and mandarin oranges, or between soda, milk, or apple juice. And the kid says something like, "Maybe they didn't trust you to make an informed decision." And Mr. Wendy bobbles his head with humility and says, "Point taken," and turns away, shamed. "Point taken"?? What point? Was this a dis? Mr. Wendy reacts as if he's just been dissed to within an inch of his life. The pieces of the joke-saw puzzle just don't quite fit.
4) You notice how the word "Unofficial" is always in quotes? The caption below his bobbling head says: Mr. Wendy, "Unofficial" Wendy's Spokesman. I can tell you why: the legal department shot back a memo that said, "We can't say he's an unofficial spokesman. He IS official." And the creative team shot back, "But that's the joke." Legal: "We can't imply that this is an honest customer testimonial." Creative: "But... But don't you get it? That's the joke is that he really likes Wendy's food, and he wants to tell people about it even though he's not on the payroll." Legal: "But he IS on the payroll." And so forth, until they finally settled on the quotation marks as a way to make both sides equally unhappy.
I am working on a chicken strips project here at work. We're coming up with fun and arresting chicken-oriented lines. You know, something unexpected and fun.
I want to use "Something Chicken This Way Comes."
I like it. Maybe not everyone would get it, but hey - we're trying to appeal to a hip and intelligent demographic, or something.
My only concern: we will be cursing the restaurant.
I am torn.
In other news, Wendy's "Unofficial" Spokesman has been canned. I guess the public showed some uncharacteristic taste and responded negatively to the ads, and Wendy's decided to pull the campaign. You won't have Mr. Wendy to kick around anymore after the end of the month.
Some notes:
1) The idea isn't so bad. The first couple commercials were kind of amusing.
2) The guy bobbed his head way too much when he talked. You have about three more weeks to notice this: the guy's like a twinkly-eyed, earnest Bobblehead.
3) The most recent commercials have been kind of excruciating, unfunny in a bizarre non-joke way. Like the one where he's talking to the kid about how he didn't have so many choices in his "kid's meal" growing up? He talks about how he didn't get to choose between fries and mandarin oranges, or between soda, milk, or apple juice. And the kid says something like, "Maybe they didn't trust you to make an informed decision." And Mr. Wendy bobbles his head with humility and says, "Point taken," and turns away, shamed. "Point taken"?? What point? Was this a dis? Mr. Wendy reacts as if he's just been dissed to within an inch of his life. The pieces of the joke-saw puzzle just don't quite fit.
4) You notice how the word "Unofficial" is always in quotes? The caption below his bobbling head says: Mr. Wendy, "Unofficial" Wendy's Spokesman. I can tell you why: the legal department shot back a memo that said, "We can't say he's an unofficial spokesman. He IS official." And the creative team shot back, "But that's the joke." Legal: "We can't imply that this is an honest customer testimonial." Creative: "But... But don't you get it? That's the joke is that he really likes Wendy's food, and he wants to tell people about it even though he's not on the payroll." Legal: "But he IS on the payroll." And so forth, until they finally settled on the quotation marks as a way to make both sides equally unhappy.
posted by Dave-a-roo at 3:35 PM
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